The paper proposes a definition that “Mega-events are ambulatory occasions of a fixed duration that: 1, attract a large number of visitors 2, have a large mediated reach, 3, come with large costs and 4, have large impacts on the built environment and the population.” But this in itself does not specify what is meant by ‘large’, which could be different things to different people. From this, it develops a multi-dimensional, point-based classification scheme of large events according to size. The paper develops indicators for each dimension and maps onto these four dimensions a sample of the latest editions of nine large events (Expo, Summer and Winter Olympics, Football World Cup, European Football Championship, Asian Games, Commonwealth Games, Pan American Games, Universiade). The paper proposes four constitutive dimensions of mega-events: visitor attractiveness, mediated reach (availability via mass media), costs and transformative impact. A recent paper by Muller, published online in Leisure Studies, attempts to create a definition for mega-events, and suggests that an alternative term of ‘giga-events’ is now justified for the very largest sporting tournaments. the European Championships in soccer, and the Asian Games, are also referred to by the term. While the majority of search results are papers on the Olympics and FIFA World Cup, papers on e.g. Its widespread use in the research literature is demonstrated by the fact that a Leisure Tourism Database search for “mega-events” brings up over 300 abstracts, the majority of which refer to sporting events. The term has entered common usage as a way of describing the largest multi-day sporting events such as the Olympics and FIFA World Cups. The concept, and term, of sporting mega-events is now well established. Tourism for economic development in lsland statesĪn attempt at definition and classification of large-scale events.The role of customer reviews in the hotel industry.Staff motivation in the hospitality industry.Sport participation in people with disabilities.

Promoting urban regeneration through the arts.

Environmental certification in the hospitality industry.

Climate change effects on winter sport tourism.

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